Press

Sayville Designer Strikes Gold At Henri Bendel

Local jewelry designer Vivian Demeusy-Gerzog will be presenting her Buddha Bia jewelry line at a Henry Bendel trunk show on April 24-28. Vivian is one of a select group of designers chosen through Hendi Bendel’s Open-See event, which fueled the adoption of her jewelry line by two major New York retailers.

Sayville, NY (PRWEB) April 17, 2014 – Emerging jewelry designer Vivian Demeusy-Gerzog of Sayville, NY will be presenting her Buddha Bia jewelry line on the second floor of Henry Bendel’s Fifth Avenue flagship store April 24-28, 2014. This honorary appearance, open exclusively to designers invited by the upscale retailer, follows the store’s semi-annual Open-See event in October 2012, in which hopeful vendors presented their merchandise to Henri Bendel buyers.

Says Demeusy-Gerzog, “I arrived at four in the morning and waited with thousands of newfound friends/competitors for a chance to meet the buyer. I was literally shaking in my boots.” This feeling of mixed apprehension and anticipation is not unusual among the participants, many of which are home-based designers hoping for a chance to launch their lines in major retail stores. Many famous designers, such as Anna Sui, Diane von Fürstenberg, and Rick Owens, have been popularized through Henri Bendel.

Demeusy-Gerzog, a former Xerox executive, founded Buddha Bia in September, 2012, but was not yet well-known. However, her unique collection of Yoga and Buddha-inspired necklaces, bracelets, and earrings, along with her professionalism and preparation with professional price sheets and pictures impressed the buyer. “[She] was extremely stern and serious, yet knowledgeable, which I appreciated,” said Demeusy-Gerzog. “They know exactly what they’re looking for and what will work in the store.”

By the end of her presentation, Buddha Bia had been selected as one of only a handful of designers chosen for a 2014 trunk show.

“I was the only one I could see that they selected out of hundreds of people who were presenting at the same time,” said Demeusy-Gerzog. “Everyone was clapping and patting me on the back. It was a wonderful feeling.”

Buddha Bia’s trunk show has been scheduled for April 24-28 on the second floor of Henri Bendel’s Fifth Avenue store.

Demeusy-Gerzog feels that this is just the beginning for Buddha Bia. Her jewelry has already been adopted by Sophie Reese in the Walt Whitman Shops in Huntington Station, NY, and discussions with other major department stores are currently underway.

“My goal is to be in hundreds of select fashion-minded jewelry and retail stores nationwide,” said the proud jeweler.

About Buddha Bia:

Buddha Bia was founded by Vivian Demeusy-Gerzog in September 2012 as an upscale jewelry line catering to women’s everyday fashion. Each necklace, bracelet, and earring in the Buddha Bia line is hand-crafted from natural stones, often inspired by the memory of a special person or place. Her jewelry can be found at www.buddhabia.com, at Henri Bendel’s April 24-28, and at Sophie Reese in the Walt Whitman Shops in Huntington Station, NY.

Contact:
Vivian Demeusy-Gerzog
631-987-3475
vivian.demeusy@gmail.com
www.buddhabia.com


Sayville Jeweler To Be Featured Artist at Sophie Reese

Local jewelry designer Vivian Demeusy-Gerzog will be presenting her Buddha Bia jewelry line at a Sophie Reese trunk show on November 15. Vivian is one of a select group of designers chosen for the show after a rare success earned her the attention of the elites.

Sayville, NY (PRWEB) November 12, 2014 – Emerging jewelry designer Vivian Demeusy-Gerzog of Sayville, NY will be presenting her Buddha Bia jewelry line at a Sophie Reese trunk show on November 15, 2014. This honorary appearance, open to designers by invitation only, follows over six months of successful sales at Sophie Reese and a rare invitation to display her merchandise at a Henri Bendel trunk show last March.

Sophie Reese is a women’s jewelry boutique that seeks out unique, meaningful, and personalized lines to feature in its storefront in the Walt Whitman Shops at Huntington Station. They were drawn to Demeusy-Gerzog’s Buddha Bia collection of Yoga and Buddha-inspired necklaces, bracelets, and earrings because of their quality and individuality – each piece being hand-crafted from natural stones and often inspired by the artist’s personal experiences or relationships.

Since the line’s adoption, Buddha Bia has enjoyed a great deal of success, not only at Sophie Reese, but also at Paris Market Boutique in Sayville, NY and Society Men and Femme in Westwood, NJ. In October 2012, Hendri Bendel hand-picked the line out of thousands of hopeful candidates to be featured at their April 2013 trunk show at the New York City flagship store. Sophie Reese has followed up with an invitation to their trunk show on November 15, 2014, where Demeusy-Gerzog will be featuring new collections and promotions from 12 pm to 6 pm.

Demeusy-Gerzog will be there in person to display her merchandise, for which she has high hopes. In addition to Sophie Reese, Paris Market Boutique, and Society Men and Femme, the artist aims to expand her line into other venues. “My goal is to be in hundreds of select fashion-minded jewelry and retail stores nationwide.” said the proud jeweler.

About Buddha Bia:

Buddha Bia was founded by Vivian Demeusy-Gerzog in September 2012 as an upscale jewelry line catering to women’s everyday fashion. Each necklace, bracelet, and earring in the Buddha Bia line is hand-crafted from natural stones, often inspired by the memory of a special person or place. Her jewelry can be found at www.buddhabia.com and at Sophie Reese in the Walt Whitman Shops in Huntington Station, NY.

Contact:
Vivian Demeusy-Gerzog
631-987-3475
vivian.demeusy@gmail.com
www.buddhabia.com